Father First How I Dad Anthem.mp4.00_00_26_17.jpg

FATHER FIRST HOW I DAD

UNEXPECTED ATHLETE

 

FATHER FIRST

HOW I DAD

We were tasked with creating a campaign to promote responsible fatherhood and provide fathers with the resources they need to stay actively involved in their children's lives. To achieve this, we took on a narrative approach, capturing a series of intimate moments between fathers and their children. We highlighted various ways in which dads connect with their kids, showcasing the unique and heartfelt bonds they share.

CREDITS

  • Client: State of Florida

  • Agency: DBA / Anthem Republic

  • Production Company: Zion

  • Director: Garrett Marks

  • Creative Director: Matt Bunk

  • Marketing Director: Brad Ayres

  • Agency Producer: Hunter Vroman

  • Line Producer: John McWhirter

  • Production Manager: Jason Rinn

  • DP: Jordan Bogart

  • Editor: Garrett Marks, Ryan Braun

  • Color: Madison Dyer, Caleb Gonzales

  • Sound Mix: Christian Stropko, Bob Barrito (Forager)