WILSON SPORTING GOODS
UNEXPECTED ATHLETE
For more than a century, Wilson has worked with athletes to design, test and refine equipment to make it the best in the game. This elite group of athletes and consultants is known as the Wilson Advisory Staff, a network of more than 10,000 players and coaches worldwide who serve as Wilson’s guiding light.
So when it came time for Wilson to develop a clothing line, it was only natural to apply the same tried-and-true process. The new Wilson Sportswear Advisory Staff is living proof that whether you still play your sport competitively, the athlete mindset is always a part of you. From Los Angeles, Chicago to New York...we captured the stories of the people who inspire Wilson Sportswear.
CREDITS
Client: Wilson Sporting Goods
Agency: Basic
Production Company: Zion
Director: Garrett Marks
Producer: Dahlia Weidmann, Kevin Muir
Cinematographer: Garrett Marks, Nic McLean